Avramento, a renowned delicatessen in Jaffa, was founded in the seventies by Haim Avramento. The family business, known for its high-quality olives imported from Greece and Turkey, has expanded over the years. They needed a rebrand to reflect their legacy and expertise while appealing to modern consumers. Their expectations included a refreshed brand image that maintained their traditional values and showcased their premium products.

For Avramento, we undertook a comprehensive rebranding project that included redesigning food packaging, stickers, bags, apparel, and other marketing materials. Our goal was to capture the essence of their rich history and dedication to quality. We created a cohesive and sophisticated brand identity that honors their legacy and enhances their presence in boutique delicatessens,  and selected markets across the country.